The Strate Blog

  • 23/01/2023
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Nike’s design innovation strategy

For over 50 years, Nike has been the top runner in the sports shoe category for the simple reason that their designs are carefully detailed, researched and have a focused product thinking approach. It…

  • 18/01/2023
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Strate x Tata Motors

Strate School of Design, Bangalore aims to foster creative learning that is both experiential and immersive. It offers its students a multi-cultural, interdisciplinary and skills enhancement based learning environment. From its pedagogy to faculty,…

  • 09/01/2023
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Designers behind most iconic logos

Ever find yourself wondering who was the designer behind the famous Google or Apple logo? Thought about how Nike’s swoosh and Adidas three stripes have become a global sign of recognition for them? Our…

  • 03/01/2023
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E-bike gadgets and accessories – all you need to know

The automotive industry is knee-deep engaged in finding solutions to the global issues of mobility and replacing them with designs that are more sustainable, offer low to zero- negative impact on climate change and…

  • 25/12/2022
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Multi-sensory typography: Engaging different senses with words

As a designer have you thought of making an inclusive design that embraces the senses beyond that of just sight? As a common man, have you encountered a type of design and typography style…

  • 19/12/2022
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How Spotify’s wrapped became a global design sensation

  Spotify’s Wrapped is one explosion of colour, design aesthetics and marketing genius wrapped into one that unfolds on your devices to capture your mood of the entire year – the way you danced,…

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