The use of design elements to elicit positive emotions of happiness, delight, joy, trust, satisfaction in users is emotionally intelligent design. This narrative has become of core essence in the mobile UX design sector…

White space is known as the negative space or empty space that allows a design visual to breathe and allow a consumer or user to focus on the required elements. It is the blank…

We have a million wearable devices in the market today that range from watches, wristbands, glasses, earphones, rings and more are on their way. These are designed for specific tasks ranging from medical purposes…

For over 50 years, Nike has been the top runner in the sports shoe category for the simple reason that their designs are carefully detailed, researched and have a focused product thinking approach. It…

Ever find yourself wondering who was the designer behind the famous Google or Apple logo? Thought about how Nike’s swoosh and Adidas three stripes have become a global sign of recognition for them? Our…