The Strate Blog

  • 28/02/2023
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Role of a design manager in creating successful products/ services

Design coordinator, principal designer, design manager and design project manager. Design managers are one that coordinate all the design-based work that is required towards a project. They manage a design team that includes a…

  • 17/02/2023
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The growing opportunities in motion design

With digital technologies growing to build more innovative practices for all sectors, motion design is one discipline that is increasingly becoming important to brand to gain a competitive advantage. Motion design is the careful…

  • 10/02/2023
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The future of mobile design led by emotional intelligence

The use of design elements to elicit positive emotions of happiness, delight, joy, trust, satisfaction in users is emotionally intelligent design. This narrative has become of core essence in the mobile UX design sector…

  • 07/02/2023
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What is white space in design and why it’s important

White space is known as the negative space or empty space that allows a design visual to breathe and allow a consumer or user to focus on the required elements. It is the blank…

  • 31/01/2023
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Product design: Crafting intricate design for wearable technology

We have a million wearable devices in the market today that range from watches, wristbands, glasses, earphones, rings and more are on their way. These are designed for specific tasks ranging from medical purposes…

  • 23/01/2023
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Nike’s design innovation strategy

For over 50 years, Nike has been the top runner in the sports shoe category for the simple reason that their designs are carefully detailed, researched and have a focused product thinking approach. It…


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