Living and working together at Strate Design School
More than just a school, Strate is a project fostered by a human community.
The designer`s values of benevolence, empathy, attention, and mutual assistance structure the lives of the school`s denizens. Students, teachers, and staff endeavour every day to remain true to these principles and to put them into practice. Strate is also a place open to the outside world, receiving our alumni, industrial and academic partners, and many other players of the local ecosystem.
The new campus in Bangalore, built specifically for Strate, offers several spaces for a common project: living, teaching, and working to work by hand or on machines spaces for conviviality and reflection.
A recognized leader in higher education in the field of design
Founded in 1993, Strate is now recognized as a leading French institute in the world of design. Over the years, Strate School of Design has built strong partnerships with major French and international schools and universities. Strate`s plan to expand its campus abroad, especially in Singapore and Bangalore, will benefit from its state recognition and professional network.
Strate, France offers programs for Designers (5-year training), Modellers (3-year training), and Innovative Project Managers (1-year training), and 5 more courses in Creation and Innovation. Strate, Bangalore offers a Master of Design program with specializations in Product, Transportation, Brand Identity & Visual Communications, Space, and Interaction.
Professional training by experts
At Strate, professionals who are doyens in their respective fields, conduct courses to train the students in different techniques, be it sculpture, nude, sketch, watercolour, perspective, rough, colour etc.
Professional designers will induct you in the methodology and train you in project management. Experts impart marketing and technical knowledge as well provide engineering and professional support. In addition, certified teachers deliver language and social science classes.
Why are we called Strate?
The decision to call ourselves “Strate” reflects our focus on clarity, simplicity, sound impact, and an international perspective.
The subtitle “School of Design” clearly affirms our mission, that we are a school of design.
The school’s new motto reveals our desire to “make the world more simple, just, and beautiful”, and reiterates the fundamentally humanist approach of the school.
Creation of a new visual identity
The agency H5 in France helped us cut through the clutter and showcase the essence of our ideology.Our brief was to display the status of the school clearly, illustrate its international outlook, and associate it with a distinct visual design. We chose Studio H5, partly because of their work in electronic music, but also in the fields of culture and industry. This was consistent with the new image and identity that we were looking for Strate.
With H5, we wished to create a bridge between the Strate brand and our major stakeholders our future and current students, the alumni, and also the designer fraternity.
In response to our brief, H5 proposed that we go beyond a new logo, a new charter, and the works. They proposed a new language. Strate is thus highlighted as being at the helm, with a bar at the base of its name, which symbolizes a horizon line: a goal to reach.
It is on this horizon that our teachers, staff, partners, and students rely on and which the future students will look to. Strate is a base, a foundation, a starting point. To affirm this new visual grammar, created by H5, we created a new font designed especially for the school, which takes the bar above each of the letters.
Strate has thus enabled itself to visually express its views, beliefs, and vision.
Design is the only option!
No innovation without design!
Design is about humanism!
Think about the future!
There were many requirements for the visual representation of the school. With the `line` now becoming the symbol of the word, the school; the presence of a logo has virtually been rendered useless.